NEW YORK – flying in Ferrari’s debut on Wall Street, dressed in red for the occasion. The securities of the Maranello dart at $ 60 per share at the beginning, and arrive at salirefino to nearly $ 61, an increase of 17% compared to the $ 52 IPO set.
A leap that does not touch Fca, down in Milan where yields 5.2%. John Elkann Sergio Marchionne and Piero Ferrari do not hide the excitement and satisfaction for a historic day, which sees parked ten ‘red out of the New York Stock Exchange and hats and red jackets on the circular floor. Under the symbol “Race” and the sound of ‘roared the engine of Formula 1 that wafts out from Wall Street, Ferrari collects more than $ 900 million by selling 18.8 million shares, for a valuation of 10 billion dollars.
“The world is big and there are huge opportunities for Ferrari,” says the president of the House of Maranello, Sergio Marchionne. With pricing “we begin to understand the true potential ‘of the mark, which may expand into” fields that are related to the car and that can make it grow, and more and more and in Italy with Italian. ” Now “we have to keep doing what we do well, and to win in Formula 1, which is a very important thing,” highlights Marchionne, joking about what will change for Fca after the listing of Ferrari.
“We continue to make cars without can support us, at least as an image, a brand of this caliber. Let’s go back to be the losers of the car .. “. The historic day may be capped by the go-ahead for workers Fca of the new contract. Marchionne will not lean. “I hate to make predictions, we wait for the vote,” she says. The previous agreement was rejected by the employees, putting pressure on the UAW and its president, Dennis Williams.
Just Williams is seen by many as a possible ally to Marchionne in the game alliances. General Motors – she says CEO of Fca – is the ideal partner, but there are others. Stressing the complexity of the automotive industry and the need to change the system, Marchionne also warns that the impact of the Volkswagen “will change the dynamics of the market.”
of Satisfied ‘ operation Ferrari also John Elkan, that the bell rings with Marchionne. The artist is a first step towards a Ferrari “life of its own. There is no doubt that Italy has always had a great appeal in the world for what it does well. And Ferrari it is strong evidence, “says Elkann outside NYSE, while hundreds of people they stop to contemplate the Ferraris on display and steal a few shots with the leaders of the ‘red.
” We are in Reggio Calabria , you face a photo with us, “says the president of an Italian tourist Fca. Elkann lends itself to pictures smiling, with his red sweater Ferrai and lapel pin coordinated. When she asked how he saw Marchionne, also in the role to, driving a Ferrari, Elkann says, “It is,” at the helm. It confirms the landing on the Milan Stock at the beginning of 2016.
“Enzo Ferrari would be happy, he believed in this country since the 1950s, it would be very satisfied ‘highlights Piero Ferrari, Vice President of the House of Maranello, stressing “I had never imagined a day like this. To those who observe how the IPO has become a billionaire, Piero Ferrari responded: “I have 10% of Ferrari, I keep it as the family home.”
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