Tuesday, September 8, 2015

Gardaland enhances the offer, in 2016 a new hotel – Il Sole 24 Ore

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This article was published on September 8, 2015 at 15:18.

A second completely themed hotel that will expand the offer of the resort and will join the existing Gardaland Hotel a new structure for the hospitality and catering. It’s large investment that announced Gardaland for 2016: the company, which is part of the Merlin Entertainments Group International, will carry out in the amusement park Verona a second hotel that will welcome guests from next June. For the new Gardaland Hotel Adventure will be spent 25 million euro.

The new structure will consist of two separate pavilions: the first will be completely dedicated to the rooms while the latter will also house the restaurant. The two buildings will be joined by a structure with great visual impact, used as a reception. In the new hotel all the rooms are themed with scenes that will address the various worlds of existing attractions in the amusement park which is located near Lake Garda.

will be 100 rooms, inspired by four different themes: from the jungle to the wild west, from the Arctic between ice and mammoths, arabesque atmospheres from the Arabian Nights. Jungle Adventure, Wild West Adventure, Arctic Adventure and Arabian Adventure are the evocative names of the themes developed in the rooms. The original setting of the restaurant, with walls and columns that tell the history of ancient Egypt. Since evocative name, Tutankhamun Restaurant will give guests the opportunity to dine within the walls of an ancient temple.

“The day visits still account for 70% of revenue of the park but our desire is to become a tourist destination for short breaks by increasing reservations at the hotel – says Aldo Maria Vigevani, CEO of Gardaland -. And for this reason we decided to broaden our accommodation capacity with new accommodation, in order to intercept new audiences. “

” The current size of the park and Gardaland SEA LIFE Aquarium, the fantastic experience that all resort offers – continues Vigevani – invite to stay several days in an area that offers a mild climate and a peaceful, natural environment. ” And also to support the increase in the influx of visitors from abroad, Gardaland Resort is developing new partnerships with leading tour operators of the various European countries; this allows an extensive presence at travel agencies of foreign markets as a destination number 1 dell’amusement in Italy. Gardaland, in fact – which celebrated 40 years last July 19 – welcomed 80 million visitors since 1975. The park was recently reconfirmed in the top of the standings of the Traveller’s Choice Awards 2015, the prize awarded to the most beloved by users of TripAdvisor. Gardaland has won the first place among the amusement parks in Italy and 5th in Europe.

The Lake Garda is one of the few Italian tourist destinations to have recorded in recent years, continued growth reaching about 4.5 million visitors; the Italian tourist market, in fact, considers the Lake Garda as a favorite destination for the long weekend. 70% attendance on Garda is represented by foreign tourists. In recent years the presence of foreign visitors to Gardaland have increased up to 30% of the guests. Recorded particularly German, Dutch, Swiss and British but also significant flows from Belgium, Denmark, Ireland, Slovenia, Croatia, Russia and Israel.



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