Start now officially the sales season, maybe even tomorrow, so that, as is happening at this time, will start a so “disguised” patchy. And ‘the request of Adusbef and Federconsumatori that, in a statement, called on the government to anticipate further the date of January 3.
“If we were a country, we do not say normal, but simply rational we could avoid having a week of ‘limbo’ in which nobody buys awaiting the fateful day, “say the Rosary Trefiletti and Elio Lannutti, Presidents of Federconsumatori and Adusbef. It would give you more space and time on holidays to shop, hoping to revive the trade. Estimates of consumers are in fact a new drop in sales during the sales period, amounting to -5.6% compared to last year with a turnover of around 1.6 billion euro.
“Anticipating the winter sales to January 3 is a useless measure, which will not affect in any way on the purchases of Italian for discounts to end the season.” This was stated by Codacons, according to which sales in the period of discounts will decrease this year by 8% with an average cost that does not exceed EUR 184 per family. At present only 35% of Italian families plan to do some shopping during the sales, while many shops that already these days have started balances masked by sending messages and mails to consumers with personalized promotions and discounts directly to customers.
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