Thursday, September 11, 2014

Ferrari, Marchionne: “Only I could replace Montezemolo” – Corriere della Sera



Milan , September 11, 2014 – 24:45

     
     
 

BALOCCO (Vercelli) – helicopter lands in the middle Fiat evidence, witness the presentation the new Jeep Renegade, the SUV product to Melfi. “An example of how Fiat and Chrysler are now two companies completely merged, was designed by the joint team between Detroit and Turin,” says Sergio Marchionne, the day after Maranello. After the departure of Luca Montezemolo as President of the Horse, which will be the next task for the number one Lingotto? Someone suggests the president of Juventus, he jokes about: “No, although Juventus.” Also because after the shock Ferrari, the agenda is dense: there is a price on Wall Street scheduled to October, there is the Europe that continues to suffer: “The ability of the losses depends on how fast we can relaunch the Alfa Romeo, the European market is not a big market. ”



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Here’s Renegade, the first “Small SUV» Jeep

 

Go back to win

On the breezy capital increase replication “If we can take forward projects which are technically the company technically does not need capital. Things are going in the right direction, the interest rates fall, the ability to finance the credibility of what we did there, “but refers everything to October when it meets the board:” Let’s put the cards on the table and you know which way to take. ”
But the catchphrase Ferrari back to steal the show at the new Jeep, one of the most important products for the Fca that will saturate the Melfi plant along with the 500X variant. Marchionne says that the priority is to win again in F1. By when? “In the shortest possible time. I made a commitment to do the Ferrari back to the top. I understand the disappointment of the fans for the bad performance. From Italian Ferrari and see certain things on track bother me. ” The next step will be to convince Alonso, the Spaniard has a commitment with the Scuderia until 2016 and the negotiations on the extension have stalled. Along with Raikkonen form a pair of “world champions.” Met them in Maranello at the board of Philip Morris and has no announcement to make. For the post as president of the Horse is considered a worthy heir di Montezemolo: “I was very close to Ferrari in the last ten years and I have shared with Luke throughout the development of the company.” So there was no one else, according to top managers, able to replace him at the helm if not.

Strategies Ferrari

” There is no one else who can provide a greater level of continuity, should not underestimate the role that Ferrari for the group, “explained Marchionne. On the Ferrari president – will take office in mid-October to have specific plans in mind. The Cavallino could increase production gradually to exceed the limit of 7,000 machines per year that Montezemolo had established to preserve the value of the brand and used cars. “We must be very careful with the Ferrari customers. If the social class to which they belong grows, we must be able to cope with it otherwise there is a risk that too lengthen waiting lists and stufino to wait. The increase in production, however, must be very gradual, given the particular customer. ” Among the other projects in the pipeline is the relaunch of Mirafiori. The plant in Turin back from a long crisis will leave by the end of 2015 with the Maserati SUV, the “Levante” Marchionne assured.

September 11, 2014 | 12:45

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