Sunday, October 4, 2015

It born a giant 500 million in revenues – Il Sole 24 Ore

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This entry was posted on October 4, 2015 at 23:56.

Born a `gigante’ literature, with almost 40% of the market, which will have estimated sales of over 500 million on an Italian market, which in in 2014 it was 1.2 billion.

With the signing of the purchase agreement of RCS Libri, Mondadori under its control over to Rizzoli a number of historical brands of the Italian publishing. For this operation, from which and ‘excluded Adelphi, must’ have the green light Authority. Bompiani to Einaudi to Archinto, here are the publishers involved.

MONDADORI The group headed by Marina Berlusconi already ‘guide the publishing market, with a value market share of 26.5%, according to Nielsen data updated to 2014. Here are his trademarks.

– Edizioni Mondadori: the first book dates back to 1912. Today covers all market segments and and ‘the largest book publisher in Italy, with a share of 12.3%.

– Einaudi founded in Turin in 1933, was acquired by Mondadori in 1994. In the group and ‘publishing house characterized by cultural commitment and care of the quality’.

– Piemme: founded in 1982, and ‘joined the group Mondadori in 2003. Public mainly children’s books, as well as having a strong production in the religious sector.

– Sperling & amp; Kupfer Founded in 1899, and ‘the most’ oldest publishing houses in Milan. Was acquired 100% by Mondadori in 1995. Today public narrative, mainly aimed at women, with the brand Frassinelli.

– Electa and ’1945′ logo ‘books art. He owns 99.99% in RCS MediaGroup and and ‘the second-largest publisher in Italy, behind Mondadori, with a market share of 12.1% in 2014. Here are his trademarks.

– Rizzoli: and ‘the publishing house more’ generalist group, founded in 1927.

– Bur: and ‘the mark of the pocket of Rizzoli. Public literary classics low price.

– Bompiani: founded by Valentino Bompiani in 1929, and ‘now directed by Elisabetta Sgarbi and edited mainly volumes of fiction and non-fiction.

– Fabbri Editors: Founded in 1947, and ‘the publisher of children’s books and learning, often sold on newsstands.

– Marsilio founded in Padua in 1961, has more than 7,000 titles published over the years in all areas. Since 2000, RCS owns around 51% and will rise ‘to 95% before the closing of the sale. Inside there ‘, from 2010, also Sonzogno, the more’ old publishing house involved in the transaction: 150 years old and is aimed primarily at a female audience.

– Archinto Founded in 1985, goes to the RCS group in 2003. And ‘the publisher of correspondence



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